Air Transport World

Gull Air - aiming for the top with TAC. (Texas Air Connection marketing plan)

Gull Air--Aiming for the top with TAC

Robert Wilson's philosphy is basic. He minces no words: "Keep it simple, effective, quality.'

That's how Wilson, executive VP and general manager of Gull Air, sees his airline succeeding in a world where few commuter carriers have lived up to their potential, or expectations. In the wake of PBA's crisis, several Florida-based commuters tried to fill the vacuum too quickly and failed.

Gull's path to profits will be a patient one, according to Wilson's plan. And he has had time to look at opportunities outside Florida. Recently he spent seven weeks in Reston, Va. helping create a new company, to be called Presidential 1, expected to grow from an agreement with Presidential Airways. …

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