Air Transport World

Canada. (air lines) (1984 Market Report)


Air Canada: "Vigorous' international expansion marked 1984 at Canada's flag carrier and will continue in 1985, although Air Canada served notice in its 1984 annual report that it also will "aggressively pursue' market share within Canada. Last year saw the inauguration of service to Munich and Geneva. Early this year, Air Canada became "a truly international airline' by launching service to Bombay and Singapore, and it is "actively seeking' further expansion in the Far East.

Traffic last year "greatly surpassed anticipated levels' as Air Canada posted increases of 7.6% to 11.3 million in passenger boardings, 9.2% to 22.4 million in RPKs and 11.4% to 731 million in FTKs.

Yields were held down by low fares, however, and Air Canada termed its financial results unsatisfactory despite an 8. …

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