Air Transport World

To right the record. (European Regional Airlines Assn.)

Baveno, Italy - "Public perception" was the buzzphrase of the 16th European Regional Airlines Assn. (ERA) general assembly at this northern Italy lakeside resort. The association believes the public is getting the wrong impression of regional air transport, particularly after the October, 1994 ATR 72 crash at Roselawn, Ind., and is setting out on a long-haul effort to right the perception.

The campaign thrust is centered on a document, unveiled at the meeting, with the unwieldy title, "Every 10 seconds, a regional airliner takes off or lands safely in Europe," which is being sent to anyone with an interest in this sector of the airline industry, including passengers, press, parliamentarians, travel agents and airline employees who, according to one speaker, have been known to whisper in passengers' ears: "If you wait a couple of hours, you can fly on a big jet."

Funded by airframe manufacturers Bombardier, Saab, Jetstream, Dornier and ATR, the brochure is introduced by Fritz Feitl, president and CEO of Tyrolean Airways and ERA president, who draws attention to regional airlines' "proven track record for safety, comfort, quality and professionalism, and above all, their role as a high-technology, environmentally friendly transport system, now and into the 21st century. …

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