Air Transport World

Virgin America launches service.(NewsBriefs)(Brief article)

Virgin America took to the skies Aug. 8 offering service from New York JFK and Los Angeles International to San Francisco International with additional routes soon to follow. Virgin Group Chairman Richard Branson, who kept a low profile during the carrier's contentious certification process, was front-and-center for the launch, calling the US airline industry "abysmal" and promising better service aboard the startup's A319s/ A320s than passengers can get on competing domestic flights. …

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