Air Transport World

Virgin Blue.(ASIA/PACIFIC Report)(Brief article)

* Virgin Blue is moving to set up a lower-fare offshoot to combat both Jetstar Airways and the entry of Singapore based Tiger Airways into the Australian domestic market. According to Virgin Blue CEO Brett Godfrey, the ultra-lowcost operation could be established within a few months.

Godfrey told media in Brisbane that "the Virgin Blue brand is heading up-market" and a clear separation of brands is on the table. …

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