Air Transport World

Market Leadership: Siberia Airlines.(Awards)

This year's winner of the Market Leadership Award, Novosibirsk-based Siberia Airlines, comes from a part of the world where market-based capitalism is still in its infancy and innovation and creativity only recently have come to be seen as vital to the success of the business enterprise. All the more reason to recognize Sibir, as it is known, which has used the Western business tools of merger, acquisition and partnership to propel itself into the No. 1 position among Russia's domestic carriers and the second-largest overall behind Aeroflot.

Much of the credit for this achievement call be attributed to General Director Vladislav Filiov, who was appointed to run the airline in early 1998. …

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