Kent committed to driving down road crashes.(News)

Kent County Council launched its largest ever road safety campaign entitled Help Save 478 Lives, to drive a substantial reduction in the killed or seriously injured (KSI) road crash figures in the county over the next two and a half years. Developed with the Kent hospital trusts, KCC believes that the campaign will not only save lives. ".. but also millions of pounds in NHS resources" said a spokesperson.

Recently available crash data shows that KSI incidents in Kent are continuing to decline indicating an encouraging trend. However, KCC has set itself a tough new challenge to reduce the county's crash numbers to meet the government's 2010 Tomorrow's Roads: Safer for Everyone targets three years early, by the end of 2007. …

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